Doing business in a sustainable way is embedded in our long term strategy.  Sustainability is driven in CSM through leadership commitment and a strategic approach. It is based on understanding the most relevant sustainability issues for our business and our stakeholders and balancing the elements of People, Planet and Profit. Our innovative and sustainable solutions for our Bakery Supplies and Purac divisions have both consumer and societal needs in mind. For us, implementing sustainability means embedding it in our organization, setting and working towards our objectives, and engaging with partners over our entire value chain.